{"id":1029,"date":"2020-03-11T13:57:53","date_gmt":"2020-03-11T12:57:53","guid":{"rendered":"https:\/\/mboageek.com\/?p=1029"},"modified":"2020-09-13T02:43:14","modified_gmt":"2020-09-13T00:43:14","slug":"les-10-erreurs-de-conception-web-qui-enervent-les-utilisateurs-mobiles","status":"publish","type":"post","link":"https:\/\/mboageek.com\/en\/les-10-erreurs-de-conception-web-qui-enervent-les-utilisateurs-mobiles\/","title":{"rendered":"Les 10 erreurs de conception web qui \u00e9nervent les utilisateurs mobiles"},"content":{"rendered":"

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Les utilisateurs mobiles sont le type d’internaute le plus courant de nos jours et pour cette raison, ils ne sont pas un groupe que vous souhaitez \u00e9nerver ou frustrer, en particulier avec votre conception de sites web. Bien que cela soit souvent involontaire, cela se produit encore trop souvent, ce qui finit par \u00eatre mauvais pour votre entreprise. En tant qu’agence de communication digitale qui cr\u00e9e des sites de qualit\u00e9 depuis plusieurs ann\u00e9es, nous voulions partager nos 10 erreurs de conception web qui \u00e9nervent les utilisateurs mobiles.\n<\/p>\n

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1- Vitesses de chargement lentes<\/h2>\n

C’est un tueur pour les utilisateurs sur desktop, mais plus encore pour les utilisateurs mobiles. Les r\u00e9seaux mobiles deviennent plus rapides mais pas assez rapides pour surmonter les vitesses de chargement. Si vous ne chargez pas en 3 secondes ou moins, vous risquez de perdre des utilisateurs et les conversions possibles qui vont avec. De plus, la vitesse de chargement est incluse dans la fa\u00e7on dont Google examine les r\u00e9sultats de la recherche ainsi que la satisfaction du client, de sorte qu’un chargement lent vous affectera directement sur deux fronts.<\/p>\n

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2- Pas de zoom<\/h2>\n

Il peut \u00eatre amusant de regarder quelqu’un essayer de faire un zoom avant ou arri\u00e8re sur un site sur lequel le zoom est d\u00e9sactiv\u00e9, au moins pendant quelques minutes. Ensuite, ils s’\u00e9nervent sur le site avec vous pour en avoir ri. Vous devriez toujours avoir le zoom activ\u00e9 car cela rend tout plus facile \u00e0 voir en cas de besoin.<\/p>\n

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3- Num\u00e9ros de t\u00e9l\u00e9phone inaccessibles<\/h2>\n

Pourquoi? Si vous avez un num\u00e9ro de t\u00e9l\u00e9phone r\u00e9pertori\u00e9 sur votre site Web, d\u00e9finissez-le comme un lien qui ouvre un appel t\u00e9l\u00e9phonique avec la d\u00e9tection de l’appareil pour les utilisateurs mobiles. Sinon, les utilisateurs doivent m\u00e9moriser rapidement le num\u00e9ro avant d’essayer de le composer, ce qui est un d\u00e9faut de conception car cela ajoute une \u00e9tape inutile.<\/p>\n

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4- Des polices web d\u00e9sordonn\u00e9es<\/h2>\n

Les polices peuvent \u00eatre d\u00e9licates si vous ne les connaissez pas. S’ils ne se chargent pas dans le bon ordre, cela peut ralentir toute la charge.<\/p>\n

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5- Contenu bloqu\u00e9<\/h2>\n

Avez-vous d\u00e9j\u00e0 vu du contenu bloqu\u00e9 sur un site mobile parce qu’il voulait que vous t\u00e9l\u00e9chargiez l’application \u00e0 la place (tel que Quora<\/a> par exemple)? C’est ennuyeux et \u00e9nerve beaucoup d’utilisateurs. N’obligez pas les utilisateurs \u00e0 effectuer une action telle que fournir leur emplacement, t\u00e9l\u00e9charger une application ou vous inscrire uniquement pour afficher le contenu. Google a annonc\u00e9 qu’il commencerait \u00e0 p\u00e9naliser les gens pour cela en 2017, car les gens ne peuvent pas obtenir le contenu attendu dans leurs r\u00e9sultats de recherche.<\/p>\n

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6- L’utilisation de gestes<\/h2>\n

Beaucoup de gens se sont habitu\u00e9s \u00e0 glisser et \u00e0 taper en raison de l’utilisation accrue de ces \u00e9l\u00e9ments avec les \u00e9crans tactiles et les syst\u00e8mes d’exploitation, mais ils ne sont pas toujours universels. Il existe diff\u00e9rents types de glissements et les tapotements peuvent avoir divers effets selon les options int\u00e9gr\u00e9es dans le navigateur mobile, ce qui se produit ensuite avant que votre action ne puisse avoir lieu. Les tests sont importants pour vous assurer que votre site fonctionne sur tous les types de navigateurs et d’appareils, en particulier lorsque vous utilisez des gestes.<\/p>\n

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7- Navigation masqu\u00e9e<\/h2>\n

Si les gens ne trouvent pas facilement les boutons de navigation, comment vont-ils arriver l\u00e0 o\u00f9 ils veulent aller? Cela semble \u00e9vident et pourtant, sur certains sites, vous ne pouvez pas trouver rapidement ou facilement des options de navigation. La navigation doit toujours \u00eatre \u00e9vidente et intuitive, sinon les utilisateurs seront frustr\u00e9s et partiront.<\/p>\n

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8- Trop de r\u00e9seaux sociaux<\/h2>\n

Si un peu c’est bien, beaucoup c’est mieux, non? Pas toujours quand il s’agit de boutons de m\u00e9dias sociaux et comment ils peuvent encombrer un petit espace mobile. Ce n’est pas seulement la taille du bouton sur l’espace mais aussi la fa\u00e7on dont il affecte les vitesses de chargement. De plus, les utilisateurs mobiles ne partagent souvent pas de r\u00e9seaux sociaux \u00e0 partir d’un site web comme ils le font dans une application, de ce fait, mettre beaucoup de boutons de r\u00e9seaux sociaux sur son site mobile est le plus souvent juste une perte de temps, d’espace et d’\u00e9nergie.<\/p>\n

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9- Points de contact trop petits<\/h2>\n

Si vous utilisez le tapotement comme option d’action ou de navigation, assurez-vous que le point de tapotement est suffisamment grand. Les concepteurs utilisent des pixels pour d\u00e9terminer un point de contact, mais cela doit ensuite \u00eatre pris en compte en fonction de la norme utilis\u00e9e par les navigateurs web mobiles, sinon votre point de contact pourrait finir par \u00eatre plus petit et plus difficile \u00e0 utiliser que vous ne le pensiez.<\/p>\n

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10- Mauvaise conception du carrousel<\/h2>\n

Pour les sites de commerce \u00e9lectronique qui utilisent un carrousel, il existe une bonne et une mauvaise fa\u00e7on de le faire aux yeux d’un utilisateur mobile. Souvent, sur un appareil mobile, un utilisateur ne voit que la premi\u00e8re diapositive et ignore tout le reste. La navigation peut \u00e9galement prendre un coup selon les options que vous fournissez par rapport au navigateur mobile. Ces \u00e9l\u00e9ments doivent d’abord \u00eatre pris en compte au niveau mobile, puis cr\u00e9\u00e9s pour le site de bureau.<\/p>\n

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Le plus important, c’est que l’utilisateur mobile est celui que vous devriez \u00e9galement traiter. Si votre site pr\u00e9sente l’une des 10 erreurs de conception qui \u00e9nervent les utilisateurs mobiles, vous faites plus de tort que de bien \u00e0 votre entreprise, car vous pourriez involontairement faire fuir une entreprise qui pourrait plut\u00f4t aider \u00e0 augmenter vos b\u00e9n\u00e9fices.<\/p>\n

Cet article vous a plu? N’h\u00e9sitez pas \u00e0 consulter notre blog<\/a> pour d\u00e9couvrir d’autres articles int\u00e9ressants et \u00e0 l\u00e2cher un commentaire pour nous dire comment vous avez trouv\u00e9 cet article.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Les utilisateurs mobiles sont le type d’internaute le plus courant de nos jours et pour cette raison, ils ne sont pas un groupe que vous souhaitez \u00e9nerver ou frustrer, en particulier avec votre conception de sites web. Bien que cela soit souvent involontaire, cela se produit encore trop souvent, ce qui finit par \u00eatre mauvais […]<\/p>\n","protected":false},"author":1,"featured_media":1038,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[30],"tags":[],"class_list":["post-1029","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-applications-mobiles"],"yoast_head":"\nLes 10 erreurs de conception web qui \u00e9nervent les utilisateurs mobiles - Mboageek<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mboageek.com\/en\/les-10-erreurs-de-conception-web-qui-enervent-les-utilisateurs-mobiles\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les 10 erreurs de conception web qui \u00e9nervent les utilisateurs mobiles - Mboageek\" \/>\n<meta property=\"og:description\" content=\"Les utilisateurs mobiles sont le type d'internaute le plus courant de nos jours et pour cette raison, ils ne sont pas un groupe que vous souhaitez \u00e9nerver ou frustrer, en particulier avec votre conception de sites web. 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